A brand new range of stunning fabrics for every kind of home

Nilaya

In one of most exciting collaborations, Asian Paints has joined forces with one of India’s favourite fashion designers Sabyasachi Mukherjee. Nilaya Sabyasachi Fabrics is Asian Paints’ finest range of furnishings, brought to life by the textile genius from Kolkata in five exquisite collections—Thar, Makhmal, Soofa, Hazaribagh and Chowk. The collection has been inspired by intricate paintings from the Coromandel coast, heritage embroideries, motifs and patterns from Kolkata, and miniature paintings from Murshidabad, and also includes three Nilaya Sabyasachi wallpapers.

Royale

To stay in tune with its promise of quality and variety, Asian Paints has collaborated with The Pure Concept—an internationally acclaimed brand renowned for its quality and creativity, producing unique furnishing fabrics for the home. This has resulted in two quintessential brands, Pure Fine Furnishing and The Pure Concept, rebranded to coexist with Royale and Nilaya, two of the most loved brands from the Asian Paints’ stable.

Ador

With affordability in mind, the Ador range of fabrics come in a slew of blends ranging from cotton and linen to fine silk. In a mix of colours, textures and prints, this diverse collection of furnishings is also notable for its high Martindale rating. As a unit for quantifying the abrasion resistance of textiles, especially when used for upholstery, The Martindale method, also known as the Martindale rub test, simulates natural wear of a seat cover, where a textile sample is rubbed against a standard abrasive surface with a specified force. The higher the value, the more resistant the material is to abrasion. While the average Martindale for fabrics for private use should be around 10,000, the Ador range of furnishings can go up to 100,000!