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What is interior design and should you invest in it?

  • Interior Design
Aug 30, 2023
Simple Wooden Sofa Design – Beautiful Homes

Interior designers will help you make your dream home a reality!

Your home is where you spend most of your time. It’s the place you come back to after a long day at work and it's where you create some of your most cherished memories. Therefore, it should be a space that is aesthetically pleasing along with being practical. Your home should also reflect your personality and meet all your daily needs and requirements. Thus, your home interior design plays a very crucial role.

What is Interior Design?

We hear the term ‘interior design’ all the time. But what does it really mean? And what is interior design all about? Simply defined, interior design is the art and science of elevating the interiors of a space to make it visually arresting and functional for the people inhabiting it. It involves planning, coordination and execution of numerous elements such as spatial layouts, colour and material palettes, furnishings, décor pieces and lighting. 

Interior Design Ideas with Wooden Ceilings – Beautiful Homes

Image courtesy, Azure Interiors

What do Interior Designers Do?

Have you ever wondered—​​“should I hire interior designers?”


There are several advantages to seeking out the expertise of an interior designer—the most prominent one being the skills and knowledge that they come equipped with. They have a solid know-how regarding all aspects of design, are well-versed with the requirements of what the job entails and can advise you on the feasibility of the interior design for your home that you have in mind. 



Types of Interior Design Styles

​​Every good interior design exhibits a particular design style. Choosing one design style and sticking with it throughout your home helps in creating interiors that have a harmonious look and feel. The following are the most popular types of interior design styles:

Dining Area Décor with White Marble - Beautiful Homes

Designed by Viceroy Properties; Photography by Fabien Charuau


A contemporary design style includes simple clean lines, subtle sophistication, and deliberate use of texture. Contemporary homes usually have an open layout, a neutral colour palette, sleek furniture and abundant natural light.


Art Deco:

This early 20th century design style originated from France. Short for arts décoratifs, art deco is characterised by rounded shapes, oversized furniture, bold colours, lush fabrics, ornate details and rich jewel tones, accentuated with brass.

Boho or Eclectic:

Boho homes are artistic, creative, and free-spirited. This design style has no rules. Furnishings from all eras and aesthetics are welcome. 

Yellow sitting room with wall plate décor – Beautiful Homes

Designed by Studio Node; Photography bynIra Gosalia

White Aesthetic Boho Living Room Corner – Beautiful Homes

Image courtesy, Unsplash


As its name implies, the Scandinavian aesthetic includes the design style prevalent in Norway, Sweden, Denmark, Finland, and Iceland in the 20th century. The Scandinavian design style comprises minimal yet practical furnishings made of natural materials.


Modern Farmhouse:

Farmhouse style is an interior design aesthetic that exhibits simplicity and has a rustic charm. While a modern farmhouse style exhibits aesthetics of rural architecture, it also includes modern comforts, crafting a look that is both comfortable and chic.


Traditional interior design is a popular aesthetic of interior design, which is based on 18th- and 19th-century European styles. Think European sensibilities with classic details, opulent furnishings, rich colour palettes, a variety of textures and a number of accessories.


Mid-century Modern:

Mid-century modern refers to the interior design style that became popular post World War II. A mid-century modern design aesthetic exhibits clean lines, muted tones, a mix of natural and manmade materials, gentle curves, organic shapes and colourful hues.

Colourful living room design – Beautiful Homes

Designed by Meera Pyarelal; Photography by Justin Sebastian

Simple Wooden Sofa Design – Beautiful Homes

Designed by Greensquares Design Studio

Why Choose Interior Designers or What do Interior Designers do?

If you’ve debated the questions—‘Why hire interior designers?’ Why choose us interior design experts?’ ‘​​Why you need an interior designer?’ and ‘Why should we hire you interior designers?’ you are in the right place. Interior designers can help their clients get the most out of their interiors. They also offer the following benefits:

  • Interior designers have the skill, the know-how and an understanding of the market to help you make the right decisions when it comes to designing your space.
  • Professionals who have knowledge about the interior design industry and are keyed into the evolving trends in design globally, interior designers can guide homeowners and offer relevant advice.
  • Every homeowner will have unique tastes and preferences but it is also important to consider the potential and limitations of every kind of house design. It is in this regard that the expertise of an interior design company is useful.

  • You may have an idea or a vision for your home, but an interior designer can execute it seamlessly and without any hassle.

  • With an interior designer on board, the execution and timely delivery then become their responsibility.

  • Finding the best interior designing company is key to getting you the ideally suited interiors for your home.
Minimalist interior design with wall panels – Beautiful Homes

Designed by Vcreate.


Why Should You Invest in Interior Design or ​​Why Interior Design is Important?

Investing in interior design offers several benefits. Some of the biggest advantages include enhancing the aesthetic appeal and functionality of your home. The interior design of your home has a huge positive impact on your daily life. A well-designed space can improve the quality of your life. Additionally, a thoughtfully-designed interior design scheme also significantly increases the value of your property. 


Are you looking for interior design expertise? ​​Beautiful Homes Service by Asian Paints offers customers personalised interior design and hassle-free execution, all in one. For everything you need to create your home, the knowledgeable team at Beautiful Homes Service is here to support you every step of the way. Let our expert consultants help you out! We can help you design, visualise, and create your dream home. We create spaces tailored to your tastes and lifestyle, combine visual appeal with functional ease, optimise available space—and we keep it all within your budget.


Alternatively, you could visit our store for further guidance. With a curation of products and solutions from a family of brands, the Asian Paints Beautiful Homes store is your one-stop shop to create a home or space that tells your unique story. Whether you are looking to quickly spruce up your home with a few décor updates or undertake an entire renovation, this store houses everything from furniture and furnishings to fixtures and home automation solutions. Presently, our stores are in cities such as Amritsar, New Delhi, Raipur, Jaipur, Tumakuru, Bangalore, Coimbatore, Karur, Kochi, and Nashik, we are in the process of setting up our stores in other states and cities as well.

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